E-commerce website
April 2005
Services rendered:
Web Application Programming
Web Marketing Programs
Aroma Borealis is a successful, growing retailer and manufacturer of skin care, aromatherapy and herbal teas made from Yukon medicinal plants.
With franchises in Whitehorse, Yukon and Cobourg, Ontario, plus over 40 retailers selling their products across Canada, Aroma Borealis contracted Aasman Interactive to re-design their website.
Although Aroma Borealis already had a successful e-commerce site, we improved efficiency and usability by streamlining the interface and re-organizing the architecture to suit both retail and wholesale customers. The result was more cross-selling between products and a simplified shopping cart that was easier to use.
Since its launch in 2005, we’ve completed a successful search engine marketing campaign that nearly doubled the number of website visitors per month. This positive trends continues today.